Cháguate!
Video description
"Chaguar" is a very popular word in the vocabulary of the Colombian Pacific, meaning to wash, a message that got adolescents between 12 and 15 years old, participants of the ConvidArte Quibdó project, to inspire their communities to practice the behaviour of washing hands before eating as a healthy lifestyle habit.
Featured in the video, tapao, popocho and longaniza are typical products of the gastronomy of the department of Chocó, Colombia.
Key details:
Chaguate! is a co-creation of teenagers Agents of Change, together with the artistic group Dinastía Chocoana.
Social Art for Behaviour Change™ is an approach of the One Drop Foundation.
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ConvidArte, implemented by Fundación PLAN, is the Colombia project of Lazos de Agua Program, a regional program of the Inter-American Development Bank, The Coca-Cola Foundation, FEMSA Foundation and One Drop Foundation: https://www.lazosdeagua.org/convidarte © One Drop Foundation. All rights reserved.